戴比尔斯推出合成钻石品牌 珠宝企业如何应对

       戴比尔斯推出合成钻石品牌

       daibiersigongsideyitiaotwittershuabaolezhenggezhubaopengyouquan，dagaineirongshishuo：daibiersijituanxuanbutuichuyijiamingweilightbox jewelrydexingongsi，gaigongsijiangyu9yuefenzhengshikaishixiaoshouhechengzuanshi（shiyanshishengzhangdezuanshi）shoushi，weixiaofeizhetigongbixiangengbianyidegaopinzhihechengzuanshi。daierbisigongsihaizhichu，lightboxjiangshiqixiaweiyishiyongdaierbisizigongsielement sixzuanshishiyanshitigongdejishuyonghechengzuanshidezhubaopinpai。

戴比尔斯声明

lightbox jewelrypinpai

       julejie，lightbox jewelryshengchandehechengzuanshijiagewei0.25ctdezuanshi200meiyuan（yuequan1400yuanrenminbi），1.00ctde800meiyuan（yuequan5600renminbi），bingqiezheixiehechengzuanshibaokuolanse、fensedecaisezuanshi。

lightbox jewelryzuanshibaojia

       daibiersi（de beers）gongsihaibaozheng，lightbox jewelrygongsitourushichangdesuoyou0.2ctyishangdehechengdouyouteshudeshibiebiaozhi。

       天然钻石市场或将面临大变局

       zheibujinrangrenchanshengyihuo，chengli130nianlaiyizhijiandinggongguzishentianranzuanshilongtoulaodadiweidedaibiersi，weishenmehuixuanzezheigeshijianjiedianlaituichuhechengzuanshi？zheishifoudaibiaozhetianranzuanshishichangzaihechengzuanshidechongjixiajiangyinglaixipai？

       duiyuzhongzhongyiwen，bushaocongshizuanshijiagonghexiaoshoudechengyuandoufabiaolezijidekanfa，bingyinqilejiliedetaolun。youyeneirenshirenwei“guoneidehechengzuanshishoushichanyehuiyinglaigengyanjundetiaozhan。lightboxjianggengjingquedidingyihechengzuanshishoushi，baokuomingchengshuyuhejiage。keyiyuxiangyixia，tianranzuanshiziyuanpeizhijituanzhudaoxiadeweilaihechengzuanshiyingxiaodeshichang。”

       zhenduihechengzuanshideshuofa，zhuyaozongjieweilianggeguandian：

       1、dangxiadezuanshiwenhuazhongrongrulerendeqingganyinsu ：zuoweiaiqingxinwu，dagaihenshaorenyuanyixuanzehechengzuanshi ，zaibaoshiwenhuazhong，zuanshishiquanli、weiyan、diweihefuguidexiangzheng。 erzaixiandairenxinzhongzuoweiaiqingxinwuhehunyinchengnuodezuanshijiezhi，gengtuxianleqimeili、naijiudengshuxing，zheixiedoushiherengonghechengzuanshigegeburude。

       2、shishangzhuangshiyexuyaozuanshizhipin，hechengzuanshijiuyoulefahuikongjian ，bingqie，hechengzuanshihaiyouyigeyoushi，jiushitaqihelexiandairen“huanbao”dejiazhizhuiqiu。 bijing，tianranzuanshikuangzangdekaicai，duiziranhuanjingpohuaijida，zheiyidianlilaibeishougoubing。 rendeguannianzaibian，weilaihaiyouwuxiankeneng。

       合成钻石已成市场趋势

       hechengzuanshidegainianzai2012nianlaizhujianshentoujinzhubaoshichang，danbushaozhubaotongrenduitadelejieyijiutingliuzai“jia”“meijiazhi”dechengdu，yeyoubushaoqiyedanxinhechengzuanshidedaolaihuijidachengdudedajitianranzuanshishichang。yuqizhongshuofenyun，womenburulaikanyikanjinyinianlaiguoneiwaihechengzuanshipinpaidefazhan。tongguozhijizhibi，dadaobaizhanbaisheng。

       1、xinshengdaipeiyuzuanshipinpai“vinkki”denglushenzhen

       2017nian2yue，laizibeioufenlanxinruipinpai“vinkki”peiyuzuanshidenglushenzhen，yumuqianshenzhenzhubaojidisuoyoudechuantongzuanshichanpinxiangbi，xinshengdaipeiyuzuanshipinleizuoweizhubaoshijiezhongdexinxianxueyeyiqijingzhandeshejifengge，xiangqiangongyihexuanlidechanpinsecaidushuyizhi，yinlingzhubaoxingyexinfengshang。

      ; 2、caraxykailixihechengzuanshiliangxiangchengdouguojizhubaozhan

       2017nian4yue，caraxykailixipeiyuzuanshizaidiershiwujiechengdouguojizhubaozhanshangliangxiang，zhanchuleshubaikeyunyonggaokejishouduanrengong“zhongzhi”chulaidezuanshi。zheixiezuanshichanzimeiguo，zaiguojishichangshangbeichengweishiyanshipeiyuzuanshi，huozheshicvdzuanshi/hphtzuanshi。

       3、shihualuoshiqiqixiahechengzuanshipinpaidiamayijingzhengshishangshixiaoshou

       2017nian5yue，yishengchan、zhizaohexiaoshourenzaoshuijingchanpinxilieerwenmingdeshihualuoshiqi(swarovski)qixiahechengzuanshipinpaidiamazaibeimeidiquzhengshikaishixiaoshou，gaipinpaishouxianjiangzaimeiguoshichangshixiao。zheijianghuishiyigehaodequshi，shihualuoshiqizaishishangshipinlingyuyouzhejiaohaodezhimingduhexinyudu，youzhuyuhechengzuanshizainianqingxiaofeizhequntizhongdetuiguang，shixiaofeizhequanmianlejiehechengzuanshi。

       4、2017nian6yue，shandongshengzhidingzhongguoshoubupeiyuzuanshijiandingfenjibiaozhun

       2017nian6yue， youshandongshengjiliangkexueyanjiuyuanguojiahuangjinzuanshizhipinzhiliangjiandujianyanzhongxinlianheyouguanqiyezhidingdezhongguoshoubuhechengzuanshijiandingfenjibiaozhunyoushengzhijianjubanbushishi。juxi，zhenduibutongshengchanfangfadehechengzuanshijiandingyufenjitixiwenjian，zaizhengfubiaozhunhuaguanlibumenfabu，zheizaishijieshuyushouci。

       shengjiliangyuanguojiahuangjinzuanshizhipinzhiliangjiandujianyanzhongxinfuzhurenchengyoufajieshao，gaibiaozhunshiyibufanyingzhongguodakelipeiyuzuanshijishushuiping，yongyuqufentianranzuanshiyupeiyuzuanshidejishuguifan，duipeiyuzuanshijinxingpingjiadebiaozhunwenjian。taguidinglepeiyuzuanshidejiandingfangfa、fenjiguizehebiaoshixingshi，congduozhongjishujiaodujichuletianranzuanshiyupeiyuzuanshijiandingtezhengdechayi。

       5、《huangsezuanshifenji》dengwuxiangzhubaoyushileiguojiabiaozhunzhengshifabu

       2017nian10yue，guojiazhijianzongju、zhongguoguojiabiaozhunhuaguanliweiyuanhuipizhunfabule425xiangzhongyaoguojiabiaozhun。qizhongbaokuowuxiangyouguojiazhubaoyushizhiliangjiandujianyanzhongxin（ngtc）zhudaozhixiudingdezhubaoyushileiguojiabiaozhun。

       qizhong，gb/t 34543-2017《huangsezuanshifenji》shicaisezuanshipinleizhongdeshougefenjibiaozhun，duicaisezuanshitouzijixiaofeishichangyiyizhongda。zhengshibiaozhundefabu，zaiguifanzuanshishichangdetongshi，duihechenghuangsezuanshishichangqidaoleyidingdecujinzuoyong，linggengduogengdadehuangsezuanshibeirenmensuojieshou。

       suizhezuanshihechengjishudebuduanfazhan，peiyuzuanshixiangjiaotianranzuanshideyoushiyufamingxian。ruhekandaipeiyuzuanshidechuxianduitianranzuanshishichangzaochengdechongji，tianranzuanshishichangdeyingxiaocelveshifouhuiyinweipeiyuzuanshijishudefazhanerzuochugaibian，ruhejianliyigejiankangdezuanshishengtaitixi——shibaizaimeiyigezuanshicongyezhemianqiandewenti。tianranzuanshiyupeiyuzuanshiruhegongtongfazhan，jiangchengwei2018nianzuanshicongyezhedemianlindegongtongwenti。

       国内三大合成钻石上市公司动态

       zaihechengzuanshizhujianbeirenmenjieshouweizhubaozhiqian，tazaihangtianzhizao、shiyoukantan、dianzixinpiandenggaokejigongyelingyuyijingqudeleshifenyaoyandechengji。zheiyerangguoneifuhuachulebushaohechengzuanshideqiye，yujingangshi、huanghexuanfeng、zhongnanzuanshigengshiqizhongjijudaibiaoxingdeshangshiqiye，tamendedongxiangruheyejidachengdudeguanxizheguoneihechengzuanshichanyedezouxiang。

       1、yujingangshi

       zuoweimuqianguoneizuidadehechengzuanshishengchanqiye，huajingjingangshinianchanbaoshijizuanshi200-300wankela，qizhongchulegongyeyongjingangshi，xiaofeileirenzaozuanshizhandaole50%yishang，bansuixinjianxiangmudechannengbuduankuochong，yejiushiweilaidezuanshimaoshichanliangdagaihuidadao1000wankelayishang。jinnian3yue，huajingjingangshizhankaiqiyezichanzhongzu，xiangxiaofeiduanchanyelianyewudetuozhanhebuju，youzhuyuweishixianzhubaopinpaijishichangtuozhanzuohaojidian，tuidongbaoshijizuanshiyewudefazhan。

       2、huanghexuanfeng

       wuyueerhao，huanghexuanfengbaoshijidadanjingdezongfuzerenhujunhengdailingzhetadejishuyanfatuanduiliyongkuaisushengzhangfachenggongpeiyuzhongdayikeladebaoshijijingangshi。huanghexuanfengdejishutuanduizhengzaishishideshiyanhaiyoucvdwusezuanshigaichengcaisezuanshijishu、chaogaoyagaicaisezuanshijishu、shengmingyuanbaoshijijingangshihechengjishudengyidapizhiliyuzengqianghechengzuanshizaibaoshishichangjingzhenglidexiangmu。muqian，shengmingyuanbaoshijijingangshishengchanjishuyiquyuchengshu，tajiangzuowei “xuanfeng”zuanshidingzhidexiayigeliangdianxiangmu。

       3、zhongnanzuanshi

       zhongnanzuanshigongsishiguoneishougepiliangshengchan4-7mmyouzhihechengzuanshideqiye，qiyanfadekelajiiiaxingzuanshiyanfaxiangmu，zhiliyutuijinhechengzuanshidezhubaohuayuchanyehua。gaixiangmugaijinletanyuanchulijihechenggongyi，zaigaowengaoyatiaojianxiahechengchukelichicun4～7mm、danjingzhongliang0.6～1.2keladeⅱaxingzuanshi，chengpinlvdadao90%yishang，shixianleⅱaxingzuanshidechanyehuashengchan。

       jingzhongguodizhidaxuezhubaojiancezhongxinjiance，chanpinjiagongchengshoushizuanhou，yansexiangdangyutianranzuanshided-eji，jingduxiangdangyutianranzuanshidevs-siji。gaichanpinjingxingjiaoweiwanzheng，qiegejiagongsunhaodi，mochengdezuanshidadaotianranzuanshidezhengtixiaoguo。

       yujingangshi、huanghexuanfeng、zhongnanzuanshidenghechengzuanshilongtouqiyezaibaoshihua、shichanghualingyudebuduantupo，daibiaozhehechengzuanshizaiweilaijiangyi“lianggengda、zhigengyou、biaozhungengyan”detedian，qiangshijinruzhubaoshichang。zheiyeshiduitianranzuanshishichangdetiaozhan，ruhezaiyuhechengzuanshihexiegongcundehuanjingxia，zuidachengdudebaochitianranzuanshidejingzhengyoushi，yechengweilemeiyiweitianranzuanshicongyezhedezeren。