xianzaixinrengoumaijiehunzuanjiebuzaixiangyiqianzhijiedaoshangchanggoumaijiehunzuanjiechengpinle，daduoshurendouxuanzegexingdingzhizuanjie，neimezaizhengzhoujiehunzuanjiegexingdingzhinalihaoni?biexiangle，laiwoaizuanshiwangxianxiazuanshidingzhitiyandian，weinintigongxingjiabizuigaodegexingdezuanshipindingzhifuwu，dianzishangwumoshixiangbichuantongshichang，youzhewukebinideyoushi，dianzishangwuranggexingdingzhizuanjiechengxinchaoliu。

　　其一：唯一性

　　zaichuantongshichang，shoushidoushipilianghuashengcheng，tongzhihuabijiaoyanzhong。dingzhifangshijiushizhenduigetishengchanchushihegerendechanpin，zhuanyedeshejikeyizhizuochudutegexingshipin，baozhengwanmeizhiliang。tebieshiwangshangdingzhi，yiduiyidefuwu，anxushengchan，keyimanzurenmendegezhongyaoqiu。shouxiancaiqushixianceliangdingzhizhexuyaodechicun，yizhaogukexuqiushejigukexuyaodekuanshi，ranhougukegenjuguketichudexiugaifangan，zhongxinshejizhizuo，manyihoucaizhengshizhizuochuxuyaodechanpin。zheizhongwanquanzhenduigerenliangshendingzuodezuofa，manzulegukeyaoqiu，bimianerciqiegechuli，baozhengleshoushidewanzhengxingjizhiliang、kuanshi。yiwoaizuanshiwanglaishuo，tamendeshengchandoushianxushengchan，gukexialedingdan，zhubaoguwenhuizhudongxiangguketichu，niyoumeiyouteshudexuqiu，ranhougenjugukedezuizhongyijianjinxingjiagongzhizuo。lingwai，weilemanzugexinghua，gukedeyaoqiuwoaizuanshiwangdoujinliangdequmanzu。

　　其二：便宜、省钱

　　dingzhikeyizhenduibutongxiaofeishuipingderenquntigongbutongdefuwu。xiandaihunlidangzhongjiaohuanzuanshijiezhishibibukeshaodeyixiang。duiyuyigenvrenlaishuo，daishangyimeidaibiaochengnuodezuanjie，yeshiyishengdemengxiangheguisu。erduiyuyixieshourujiaodiderenqunangguidezuanshichengleyizhongxinlifudan，youdeshenzhiweimanzuxinniangdeyaoqiu，goumaiershoudezuanshijiezhi，zhidaohouwangwangnaodedajiaxinlibushufu，zheikeshiyishengdeshiqing，bukemahuduidai。erzaiyixiedianzishangwuwangzhan，shixingwangshangdingzhi，jiejuelezheigewenti。wangshangdingzhi，yinweijieshengledianmian，liutong，renyuandenggegefeiyong，yijingbidimiandianbianyilehenduo。lingwai，takeyigenjuxiaofeizhejingjizhuangkuangliangqiandingzuo，birushuo，xinrenkeyizonghekaolvzishendejingjichengshounengli，tichu2000yuandebiaozhunzuoyigezuanjie，zhizuozhejiukeyizhaozheigebiaozhunxuanzezuanshidaxiao，chengse，guijinshuzhongleijiyongjinliang，yizhaobiaozhunzuochuchanpinjiageyugujiaxiangchabuhuichaoguo100yuan。zheizhongyiduiyidemoshijianshaoleliutonghuanjiezhongdefujiazhi，weigukejieshenglechengben。

　　其三：透明度

　　dingzhihuachanpinlimeiyoupinpaiyoujiazhi，duiyuzuanshichanpinlaishuo，ruguozuanshizugouda，qishipinpaijiazhiyijingbiandebuzuweidaole。zheizhongxiaofeirangxiaofeizhedemeiyibufendouyizhaoshichangjiagelaiqueding，shipinjiazhifenweisangebufen，zuanshi，jinshu，jiagongfei，jiandingzhengshu，douqingqingchuchu。tongyang，juyoujiandingzhengshudechanpin，baozhengzuanshidezhenshixing，yejiejuelegukezuiweidanxindewenti。

　　其四：灵活性

　　yunzuofangshidelinghuoxing。wangshangdingzhikeyicaiquduozhongjiejuefangan。liru，zaiwoaizuanshiwang，jiuyoudiydingzhi，laitudingzhi，changguidingzhi，quanqiusouzuandengdeng。tongshihaikeyiduiguketigongdelaokuanzuanjie、xianglianjinxingzhongxinshejijiagong，zhizuochugukexuqiudexinkuanshi。

　　zhiyougukedemanyicainengdailailirundehuibao，yizuididejiazhishengchanchudedadaonixiangyaodeshoushicaishidingzhihuamoshidelinghun。jidekanguoyipianwenzhang，xinmeitideqiangshijueqi，weichuantongzhimeijitimoaisanfenzhong。shuoqihunzuanshichangdegexingdingzhimoshi，xianzaiweichuantongyunzuomoshimoaihaiweishiguozao，danzheizhongjingyingxiaoshoufangshijianghuichengweihunzuanshichangdezhuliuqueshiwuyongzhiyide。